Monday, 4 November 2013

Piracy Isn’t Hurting The Entertainment Industry:Survey Report

According to a recent report by the London School of Economics and Political Science, file-sharing is actually helping, rather than hurting, creative industries. The common perception is that people who illegally download content through file sharing services rarely buy products legitimately.
“Contrary to the industry claims, the music industry is not in terminal decline, but still holding ground and showing healthy profits. Revenues from digital sales, subscription services, streaming and live performances compensate for the decline in revenues from the sale of CDs or records,” said Bart Cammaerts, one of the report’s authors.

According to the report, the digital gaming industry is doing extremely well, the publishing sector is stable and the U.S. film industry continues to break records. The promotional effect of free services like YouTube, SoundCloud and a study that shows file-sharers spend more money on entertainment than those who  don’t, are all discussed in the research.“Despite the Motion Picture Association of America’s (MPAA) claim that online piracy is devastating the movie industry, Hollywood achieved record-breaking global box office revenues of $35 billion in 2012, a 6% increase over 2011.”

According to TorrentFreak, even the music industry, a sector commonly cited as one of the most hard hit by piracy, continues to do well. Concert, publishing and digital revenue has increased slightly since the the early 2000s. As expected, the revenue for archaic music platforms like CDs continues to decline, though. However, according to the study, there is apparently not very much evidence that indicates piracy is the main cause of this decline.

“Within the creative industries there is a variety of views on the best way to benefit from online sharing practices, and how to innovate to generate revenue streams in ways that do not fit within the existing copyright enforcement regime,” reads the report.

The research concludes by advising the U.K. Government to review its Digital Economy Act to take into the account the interest of the public and copyright holders. It also states that France’s three strikes piracy law isn’t as effective as the entertainment industry wants the public to believe.

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