During an Aug. 3 airing of Japanese animator Hayao Miyazaki's masterpiece Castle in the Sky, thousands of anime fans watching the broadcast in Japan tweeted in unison to coincide with an exciting scene during the film's climax.
The resulting spike in Twitter activity didn't simply surpass the previous "tweets per second" mark. It blew it out of the water. In one moment, the site experienced a whopping 143,199 tweets, more than four times the previous record. The influx of tweets was surprising. The party responsible was not.
Japanese Twitter users have set this record many times, most recently on New Years Eve 2013 when the clock struck midnight in Japan and Korea. A separate Japanese broadcasting of Castle in the Sky resulted in the tweets per second record back in 2011 and, during the 2010 World Cup, a Japanese goal during a match against Cameroon resulted in 2,940 tweets per second, a record at the time.
The tendency for Japanese Twitter users to tweet en masse is interesting, but it's also indicative of a much deeper relationship between the country and the technology: Japan simply loves Twitter.
The resulting spike in Twitter activity didn't simply surpass the previous "tweets per second" mark. It blew it out of the water. In one moment, the site experienced a whopping 143,199 tweets, more than four times the previous record. The influx of tweets was surprising. The party responsible was not.
Japanese Twitter users have set this record many times, most recently on New Years Eve 2013 when the clock struck midnight in Japan and Korea. A separate Japanese broadcasting of Castle in the Sky resulted in the tweets per second record back in 2011 and, during the 2010 World Cup, a Japanese goal during a match against Cameroon resulted in 2,940 tweets per second, a record at the time.
The tendency for Japanese Twitter users to tweet en masse is interesting, but it's also indicative of a much deeper relationship between the country and the technology: Japan simply loves Twitter.
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